About Us
INTRODUCTION ABOUT US
Welcome to Vicino: Empowering Businesses for Success
Welcome to Vicino, a boutique brand and marketing strategy advisory firm that specializes in helping start-ups and new emerging businesses reach their full potential. Founded in 2015 by Director Dinesh Bhat, our firm has a proven track record of delivering creative and practical solutions that are tailored to our client’s unique needs and budgets.
At Vicino, we understand that start-ups and new businesses face a unique set of challenges, from building brand awareness to developing a loyal customer base. That’s why we take a collaborative and hands-on approach to strategy development, working closely with our clients to understand their vision, values, and goals.
Our team of experienced strategists and creatives is passionate about helping businesses succeed, and we pride ourselves on our ability to think outside the box and develop innovative solutions that drive results. Whether you’re looking to refine your brand identity, launch a new product, or develop a comprehensive marketing strategy, we have the expertise and experience to help you succeed.
At Vicino, we believe that every business deserves access to high-quality branding and marketing services, regardless of their size or budget. That’s why we offer practical and affordable solutions that are tailored to our client’s unique needs and goals. We never overcharge or upsell, and we’re committed to delivering real value for our clients.
If you’re a start-up or new emerging business looking for a creative and affordable branding and marketing partner, look no further than Vicino.
Contact us today to learn more about our services and how we can help you achieve your goals.
Mission
Vicino’s mission is to foster growth in startups and emerging business with practical, cost-effective solutions that maximize business potential.
Vision
Transforming industries by empowering startups and emerging businesses to succeed and create positive impact.
Values
Committing to integrity, collaboration, creativity, and affordability in all client partnerships to deliver exceptional value.
Approach
Offering hands-on guidance, practical strategies, and tailored solutions to unlock business potential and ensure long-term success.
About The Founder
Founder's Story: Making Business Better with Smart Solutions
Dinesh Bhat, a Director at Vicino, brings nearly 30 years of experience driving consumer and customer-centric transformations across diverse industries. With expertise in marketing, people management, and general management, he is known for his creativity and practical solutions.
Dinesh founded Vicino to offer high-quality brand and marketing strategy advisory services to start-ups and emerging businesses, focusing on delivering value and building long-term relationships. His team works closely with clients to develop customized solutions tailored to their needs and budgets, covering areas like growth acceleration, start-up branding, and portfolio refinement. Dinesh’s versatile experience includes roles at Hindustan Unilever, Barclays Bank, and in Private Equity, highlighting his adaptability in different business environments.
Our Team
Meet the Professionals at Vicino
VIKRAM BHAT
Director
40+ Years experience, track record of Turnarounds and Performance Enhancement across Consumer Goods, Automotive, Software and Industrial Goods.
Mita Samant
Senior Project Manager, Market Research & Brand/Business Strategy Advisory
Experienced Consumer Marketing & People Engagement/Talent Management Manager with more than 7 Years of Experience across FMCG Products & Services and IT Industry.
SUDHAKAR PRABHU
Manager – Client Servicing
+30 Years experience, Ex-Hindustan Unilever Ltd., Managed Qualitative & Quantitative Research Projects across Consumer Goods, Durables, Media, Beverages, Foods
Balpreet Kaur
Project Manager, Market Research & Brand/Business Strategy Advisory
Experienced Sales & Marketing Manager with more than 6 Years of Experience across Finance & FMCG Industry.
UDAY VELUMURI
Consultant- Media Planning & Effectiveness
+15 Years in Media Planning & Buying across Financial, Retail, Education, Energy, Entertainment, FMCG.
JAYESH KANTHARIA
Consultant – Distribution, Agriculture, Foods & Beverages
30+ Years experience across Sales & Marketing, Distribution and Business
G GIRIDHARAN
Consultant – Retail, Distribution, Agriculture, Foods & Beverages
35 years of experience working with Indian and International companies in the SME sector
SANTOSH VAISHYA
Senior Field Supervisor
20+ Years experience, Ex-IMRB Managed Quantitative as well as Qualitative Research studies.
RAMESH SAROJ
Supervisor, Field Operations
+15 Years experience in Market Research with large companies such as IMRB.
GIRISH BALUJA
Consultant – Manufacturing & Innovation
30 years of experience in leadership roles across FMCG (Hindustan Unilever, PepsiCo) and Electronics (Moser Baer India Limited).
Begin Your Path to Success with Vicino